The Story of Lovely Stella: A New Vision of Ethical Luxury
There are products that don't just fulfill a function, they create emotions, awaken memories and enrich every moment of everyday life. It is with this philosophy that Lovely Stella was born: a brand dedicated to offering unique sensory experiences through luxurious, ethical and accessible products.
The Birth of a Passion
It all started with a clear vision. Florent VILA, creator of Lovely Stella , has always been fascinated by the invisible power of perfumes, the ability of fragrances to transform an ordinary day into a true sensory adventure. However, one frustration persisted: why was luxury always synonymous with inaccessible prices? Why shouldn’t exceptional quality products be accessible to everyone, while respecting our modern values of ethics and sustainability?
It is this desire to break the codes of traditional luxury that pushed Lovely Stella to see the light of day.
From Perfumes to Cosmetics: A Natural Evolution
Initially specializing in the creation of high-end perfumes, Lovely Stella has continued to innovate to offer products that combine exceptional quality and respect for the environment. Each fragrance is an invitation to travel, created with ingredients selected for their purity and minimal impact on the planet. But the story doesn't end there...
With a vision for the future, Lovely Stella is now at the dawn of a new era. Very soon, we will expand our universe to cosmetics , offering a complete range of beauty products that respect the same standards of excellence. Creams, skin care, makeup… each product will be carefully designed to enhance your natural beauty while preserving our environment.